In this assessment, you will further explore the psychological processes that lead to stereotypes, in particular the way media portrays stereotypes. You will use the video Killing Us Softly 4: Advertising’s Image of Women to discuss how the images we see every day affect the stereotypes and biases that exist in our culture.
If you havent already, before completing the worksheet for this assessment, watch the video, .
Killing Us Softly 4 link:
Be sure to read the section on sociocentric thinking that is under on the University’s Critical Thinking website.
Qualitites of the thinker link:
Download and review the . Youll submit the completed worksheet for your assessment.
The purpose of this assessment is to think critically about how biases and stereotypes are formed.
Using the Killing Us Softly Worksheet, complete the following:
- Connecting Concepts: Describe the effects of culture, ethnicity, and diversity on the human experience.
- Thinking Errors: Describe the relationship between common fallacies in thinking and inaccurate conclusions.
- Self-Reflection: Describe the potential for prejudice and discrimination in oneself and others.
- Bias and Communication: Describe the relationship between culture, value, bias, and misunderstandings in communication.
- Diversity and Careers: Describe the importance of working effectively in diverse work environments.
Throughout the entire worksheet, you will be expected to:
- Use the to put together ideas to create effective paragraphs.
- Identify concepts of culture, ethnicity, and diversity studies.
- Attempt APA style citations. Visit for help.
- Write using a clear purpose, organization, tone, and sentence structure.
MEAL plan Paragraph Organization link:
Evidence and APA link:
Requirements: Each question mentions the length required for the answer.
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