Please read the case study Ferrari in 2025: Balancing Tradition and Innovation to Grow, review the supplemental material, and address the following question through the discussion of two key marketing strategy issues.
How should Ferrari pursue a controlled growth strategy?
- Please be sure to review the case analysis guidelines and grading rubric prior to working on this case analysis.
- Please do not rely on the information provided in this case study reading alone. Be sure to conduct your own research about the current state (as of 2026) of the company, market, industry, and external environment.
- Turnitin similarity threshold: 15% (including the possible matches on the title page and section headers); therefore, please try to lower your Turnitin score as much as possible by following APA format citations.
Attached Files (PDF/DOCX): MBA 706 Case Analysis 1.pdf, MBA 706 Case Analysis Guidelines Grading Rubric (1).pdf, MBA 706 Case Analysis Template.docx
Note: Content extraction from these files is restricted, please review them manually.
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