ALLEVIATING CONCERNS

Strategic communication is an essential component of being an effective leader, especially when the business is going through a major change. One aspect of the position may be to alleviate concerns of various stakeholders.

Respond to the following in a minimum of 175 words:

  • What are 2 ways a leader can alleviate concerns from various stakeholders at the beginning of a major change, before implementation? How do these ways vary from alleviating concerns after implementation?
  • How do messages to different stakeholder groups differ? Why do some leaders find it necessary to change their message?

Requirements: 175

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