business analysis : Demand & Supply Alignment

This is an individual assignment. Students are required to analyze the Nike European supply disruption case and address both problems below using the provided data.

Short-Term Decision

Propose a clear and justified plan to reallocate the 2,500-unit supply shortage across products and channels. Your recommendation should consider channel roles, margins, growth expectations, stakeholder impact, and implementation risks.

Long-Term Strategy

Recommend strategic actions Nike should take to improve supply chain resilience and reduce exposure to similar disruptions in the future.

Submissions should demonstrate structured thinking, data-based justification, and alignment with Nikes strategic and financial objectives.

Expected Deliverables

1. Written Analysis

Your report should be structured as follows:

1-Case understanding and constraints

2-Problem 1 analysis

Allocation logic

Final recommendation

Stakeholder impact

Risks and implementation approach

3-Problem 2 long-term resilience recommendations

4-Key takeaways linked to course concepts

Clarity, logic, and justification are more important than length.

2. Presentation Slides

Prepare slides following the provided PowerPoint templates.

Slides should clearly communicate:

1 Your allocation logic

2 Final recommendations

3 Strategic rationale