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Project Comment:
In this project, you will work with a fact table that provides denormalized data that is ready for analysis.
Project Scenario:
You are performing an analysis for the owner of Owl Games, and you need to communicate the results. The owner has asked you which customer has contributed the most total dollar amount of gross margin (sales less costs). The owner asks you to provide a column chart, showing gross margin for all customers. The owner asked for you to provide the analysis as a Tableau Packaged Workbook.
Project Instructions:
- Using the dataset included above, perform a Gross Margin Analysis. Use the instructions for Lab 2-2 on page 95 of your textbook as a guide. Your data is different and will not look like the screenshots in the textbook. You do not need to perform the Assessment Steps 1 and 2 described by your textbook on page 98. Instead you will be submitting your data analysis as a Tableau Packaged Workbook.
- Create a Word document and draft a hypothetical email to the Owner. Since this is just an email, a single, short paragraph is sufficient. Your email should include a recap of the work that you performed (use the AMPS model to help you know what to write), including the following:
- A: Restate the question that is being answered and the purpose of the analysis.
- M: Describe how you transformed or used the data.
- P: State analytics procedures you used.
- S: Share the results. Answer the owner’s question in your email.
- Submit two files: The TWBX file and the Word document.
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