True North Foods Case

Objective:

To develop evidence-based recommendations for True North Foods by applying quantitative data analytics and data visualisation to address the strategic question: Should the company accelerate ESG investments or maintain margins?

Step 1: Download the materials

  • Case Study:

Step 2: Review the case

Read the case carefully to understand the strategic dilemma, context, and the two scenarios (status quo vs. accelerated ESG investment).

Step 3: Analyse the data

  • Apply quantitative data analytics (descriptive statistics, correlations, regressions) to the provided dataset.
  • Use data visualisation tools (Tableau) to uncover patterns and communicate insights.

Step 4: Develop recommendations

Based on your analysis:

  • Provide evidence-based insights on customers, employees, and store operations.
  • Recommend the best course of action for True North Foods, supported by data and visualisations.

Deliverable

Prepare a 10-minute YouTube (unlisted) team presentation summarising:

  • Key findings and insights developed from your analysis.
  • Data and Visualisations that support your insights.
  • Your recommendation and rationale.

Presentation Guidelines

  • Duration: 10 minutes per team.
  • Every team member must actively contribute.

Submission

Submit:

  • PowerPoint presentation with embedded tables and data visualisations.
  • Include a Link to the Unlisted YouTube Video (see upload settings in YouTube for unlisted)
  • Include slides for references and appendices.
  • No additional report required.

Referencing and Citation:

As part of your academic responsibilities, all submitted work must adhere to the APA 7th edition guidelines for proper referencing. Please refer to to verify citation and formatting rules before submitting your assignments.

Additionally, make sure to utilize the Coach to review your papers before submission (not after). Instructions for this can be found on the Program Immersion Course page.

Requirements: as per the above requirements

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