Food packaging and marketing often emphasize buzzwords like low-fat, heart-healthy, or good for you, but do the actual nutrition facts support these claims? In this assignment, you will choose a product with a fat-related health claim and analyze whether the label aligns with the marketing. You will apply your understanding of fat types, label reading, and dietary recommendations to uncover the truth behind the branding.
Submit your assignment by 11:59 p.m. EST, Sunday of Unit 4.
Instructions:
Choose one packaged food product that features a marketing claim related to fat. Examples: low in saturated fat, heart-healthy, reduced-fat, made with healthy oils, etc.
- Collect the following information:
- A clear photo or screenshot of the front-of-package marketing
- A photo or typed copy of the Nutrition Facts label and ingredient list
- Write a short analysis (400500 words) that includes:
- Describe the product and its fat-related marketing claim.
- What does the package suggest about the product’s fat content?
- Does it use phrases like “low-fat,” “heart-healthy,” or “made with healthy oils”?
- Describe the fat content from the label (total fat, saturated fat, trans fat, unsaturated if listed).
- Discuss whether the fat profile supports the marketing claim, using a scientific guideline (e.g., Dietary Guidelines for Americans, American Heart Association).
- Compare the products’ fat content with one specific guideline.
- Explain whether the product is marketed accurately, misleadingly, or somewhere in between.
- Use your label analysis and the guideline to justify your conclusion.
- You are not just deciding yes/no; you are evaluating how well the claim holds up.
- Cite at least one reliable nutrition source to support your evaluation.
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