What is Marketing?
Marketing is the process of planning and executing activities to identify, create, and deliver value through products or services to customers, while building mutually beneficial relationships. Its goal is not just to sell, but also to understand market needs and build brand loyalty.
First Step in Marketing for Beginners
The very first step you should take is conducting market analysis and getting a deep understanding of your target audience.
At this stage, you need to gather information such as:
1.The needs and problems faced by potential customers
2.Their characteristics (age, location, lifestyle, purchasing power)
3.Their behavior when searching for and using similar products
4. Existing competitors and what makes them different
With a clear understanding of the market and your target audience, you can create appropriate strategies and avoid wasting resources on irrelevant activities.
Are you planning marketing for a specific business, or would you like to know how to conduct this market analysis in practice?
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